Devrim Celal

Upside Energy
Devrim Celal

Devrim is the CEO at Upside Energy, where he has overall responsibility of the business.

He is an experienced and versatile executive with blue chip management consultancy and finance background working for companies such as Sapient, Kearney and Lansdowne. Devrim has over twenty-four years of experience in leadership positions across a variety of industries, sectors and geographies. He holds an MBA from Yale University.

While at Kearney, Devrim excelled in strategy development and thought leadership, winning a number of awards for his contributions. He established the European operations of Sapient Corporation and worked with the executive team to acquire companies to grow Sapient in Europe and broaden its capabilities. Since Sapient, he has been a serial entrepreneur investing and growing business in commercial real estate development, reinsurance brokerage and corporate finance advisory.


He is an avid endurance athlete having been a regular at endurance running events. He runs to promote awareness to and raise funds for MS related charities.

June 16, 2020
 - 16:00 BST (UTC+01:00)
Flexibility Milestones
Panel Discussion

In a more and more decentralised world, how can asset owners ensure they are opening up all revenue streams available to them in the current market, from storage to generation assets? Find out what strategies are in place to help open up these markets even more to the balancing mechanism and wholesale market.

  • Ancillary services, load shifting and wholesale optimization
  • How to choose the best technology partner for guaranteed revenues
  • Debunking the myths around AI and optimisation
  • Understanding the real opportunities for storage in the wider energy system and how to access them